I just recently found out about this website Toggin.com that seems to for some reason hate me and any potential success I might have. There have been posters for it around school that would unethical to tear down. Although I don’t see it as a direct competitor because it has a more social focus, and it is not specifically for UArts, I am worried about being associated with it. At first glance our sites may seem similar, which is why my marketing will have to make the goals of collaborateArts.com very clear. Currently there are only two UArts members that I have seen on the site (myself included - I have to keep an “I” on it). You can filter by University for profiles and for Forum posts, but the goal of the site seems to be about hooking up for friendships or relationships. I’m worried about collaborateArts.com being categorized with it because if a UArts student joins it and likes it, they will see no reason to join cA.com because they already have that service, if a UArts student joins it and doesn’t like it they will see no reason to join cA.com because they already tried it. That being said, I like the general vibe and interface of the site and I might use a similar approach if it is successful.

I am tempted to start marketing right now to make a name for the cA, but I feel like my energies would be best spend developing.

btw,
What the heck IS “Toggin”? There is no answer, or any real site information, in the About Us.